Balanced Scorecard

"One of the most important management ideas over the past 75 years ... "
Harvard Business Review

In today's world it is impossible to accept financial indicators as the unique success criteria of businesses. With the advantage of integrating customer, internal process and employee aspects into the management system, the Balanced Scorecard application provides important advantages for the companies.

Research results show that only 10 % of companies are successful in realizing their strategies and also %85 of them can spend only 1 hour per month for sharing company strategy.

Employee’s interpretation of the company vision, failure to connect the goals, rewards and resource allocation policies with the strategies, failure in realizing the cultural changes required for future expectations, inadequate understanding of methods to be used during accomplishment of phases can be considered as the most important barriers during implementation of the strategies.

In spite of the aforesaid adverse matters, Balanced Scorecard application has become a management tool used by 80% of the Fortune 500 companies as of 1992.

Ironman Consulting, as one of the leading Turkish consulting companies, contributes to organizations in improving their performance results by implementing Balanced Scorecard methodology.

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